Are you ready for THE TIRE COLOGNE?

Tomorrow THE TIRE COLOGNE starts in Cologne. To make your visit to the mega-event of the tire industry a complete experience, we have compiled all the important information about the trade fair for you:

  • 65,700 m¬≤ exhibition space (gross), 600 exhibitors and brands and the entire range of products and services for tires, wheels and trade, workshops and automotive services, retreading and recycling: Our virtual sightseeing flight and the hall plan provide orientation of what you can find where.
  • Use THE TIRE COLOGNE for your networking and make your business contacts clear even before the fair starts – quite simply via our Matchmaking365.
  • Are you looking for information on specific exhibitors, products or events? Would you like to create a personal trade fair plan? Just go with THE TIRE App .
  • From car rental to train connections. More information and services about THE TIRE COLOGNE can be found in our FAQ.
  • And where to go after the fair? You will find the best tips and addresses in our guide to the trade fair city of Cologne.


Enjoy your stay and look forward to an exciting trade fair full of innovations and inspiration for your business.


THE TIRE COLOGNE: Three questions to Yorick M. Lowin


Please introduce yourself shortly.

My name is Yorick M. Lowin, I am forty years old, married, and father of two children.

Since January 1, 2017, I am the managing director of the Federal Association of Tire Dealers and Vulkaniseur-Handwerk e. V.¬†(BRV) in Bonn, Germany. In the summer of 2017, when our CEO Peter H√ľlzer retires after three decades, Hans-J√ľrgen Drechsler and I will take over the management of our association.

Originally, I am a commercial lawyer and have already worked in leading positions for trade associations in other sectors before starting at BRV.